It’s been said that, after getting married, and buying a house, buying a car is one of the most stressful things that we do. The traipsing from dealership to dealership, the test drives, the online research and the confusing terms for those that simply want a car that works.
Then there are the service aspects. Images of cold, uninviting rooms, with magazines full of scantily clad women, and a coffee machine that seems perennially broken, or a kettle stained with greasy fingerprints, are enough to have a “no thanks, I won’t go there again” feeling.
Thankfully those images are fading, with car makers changing their approach to how a service booking and visit is performed on behalf of their clientele. A strong motivation behind this is the growing realisation that women are the people bringing their car in for a checkup, and sometimes the smaller members of the family are in attendance. There’s no desire to see greasy kettles with coffee cups unwashed next to them, or a page three girl from the 1980s smiling invitingly.
People visiting a service centre today expect, and receive, personalised service, and an environment that is warm, comfortable, inviting.
A large flat screen tv plays the morning entertainment shows, a sparking coffee machine builds your latte, and the aroma of oil is replaced by the scent of clean air.
But there is more than that on offer. Some people simply cannot wait whilst their car is being looked after. A secure lock-box can have an owner drop their keys in, secure in the knowledge that their car is in no danger of being illegally removed. Technicians speak to their clients in terms that are full of common terms, not industry jargon. The approach is one of welcoming a family member, rather than “the annoying neighbor”.
SouthernBM strives to be the service centre that welcomes their clients with a cheery smile, a warm attitude, and a conversational approach to working with them. Unsure of what to say? They’ll sit down with you and discuss the car in an easygoing manner. Timepoor? SouthernBM will work alongside you to ensure your schedule becomes the priority.
SouthernBM is a specialist, independent, BMW service centre. Out technicians are trained to the high standards all BMW service staff are expected to reach. As such, we can look at servicing and maintenance, upgrades and repairs, pre-purchase inspections if you’re looking at buying or changing from one BMW to another, and more.
You can contact us by phone, email, or via our contact form on our website. We’ll discuss with you what you need to, provide advice and feedback, and will treat you and your car with the courtesy you deserve.
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Published Oct 23, 2019